Marketing at University of South Carolina

24 faculty and 25 courses in Marketing at University of South Carolina.

Faculty

• Yang, Linyun W., Associate Professor h-index 70
  Notable: “Improved Axillary Evaluation Following Neoadjuvant Therapy for Patients With Node-Positive Breast Cancer Using Selective Evaluation of Clipped Nodes: Implementation of Targeted Axillary Dissection” (2016) · 891 citations
• Brown, Adam, Lecturer h-index 41
  Notable: “Genomic plasticity of the causative agent of melioidosis, Burkholderia pseudomallei” (2004) · 780 citations
• Yang, Xiaojing, Professor; Marketing PhD Program Coordinator h-index 22
  Notable: “Exome sequencing identifies somatic mutations of DNA methyltransferase gene DNMT3A in acute monocytic leukemia” (2011) · 812 citations
• Jayachandran, Satish, Associate Dean of Graduate Programs; James F. Kane Professor of Business h-index 19
  Notable: “Market Orientation: A Meta-Analytic Review and Assessment of its Antecedents and Impact on Performance” (2005) · 2,161 citations
• Ozturk, Ayse, Clinical Associate Professor h-index 12
  Notable: “Managing global megaprojects: Complexity and risk management” (2013) · 275 citations
• Gill, Manpreet, Associate Professor, Moore Fellow h-index 6
  Notable: “Return on Engagement Initiatives: A Study of a Business-to-Business Mobile App” (2017) · 158 citations
• Becerril Arreola, Rafael, Associate Professor, Business Partnership Foundation Dean's Fellow
• Carter, Kealy, Department Chair; Clinical Associate Professor
• Dunkelberger, Jon, Adjunct Professor
• Ince, Elise Chandon, Associate Professor, Pearce Faculty Fellow
• Kalaignanam, Kartik, Professor, Moore Fellow
• McGinnis, Taia, Lecturer; Associate Director of Center for Marketing Solutions
• Nitsch, Felix Jan, Assistant Professor
• Ozturk, Cem, Associate Professor, Business Partnership Foundation Dean's Fellow
• Pardi, Christopher, Lecturer; Assistant Director of Center for Sales Success
• Park, Sungsik, Assistant Professor
• Quackenbos, Douglas, Lecturer
• Renninger, Beth, Lecturer; Director of Center for Sales Success
• Roeder, Scott, Clinical Assistant Professor
• Sample, Kevin L., Assistant Professor
• Smith, Gavin, Lecturer
• Westbrook, Craig, Lecturer
• Worsham, Courtney, Lecturer
• Zhou, Chen, Associate Professor, Business Partnership Foundation Dean's Fellow

Courses

• Principles of Marketing MKTG 350
• Consumer Behavior MKTG 351
• Principles of Marketing Research MKTG 352
• Sales Strategy MKTG 445
• Sales Automation and Customer Management MKTG 446
• Pricing Strategy and Analytics MKTG 447
• Data Science for Business Decision-Making MKTG 448
• Sales Practicum MKTG 452
• Marketing Practicum MKTG 453
• Business-to-Business Marketing MKTG 454
• Marketing Communications and Strategy MKTG 455
• Sales Management MKTG 456
• Introduction to Sales MKTG 457
• Marketing Channels and Distribution MKTG 459
• Product and Brand Management MKTG 460
• Retailing Management MKTG 461
• Marketing Strategy and Planning MKTG 465
• New Product Development MKTG 468
• Digital Marketing & Social Media Analytics MKTG 470
• Business, Markets and Sustainability MKTG 472
• Consultative Selling with Certification MKTG 475
• Social Media Marketing MKTG 477
• Marketing for Nonprofit Organizations MKTG 479
• Sales Internship MKTG 498
• Marketing Internship MKTG 499

Roster/catalog compiled from the college’s public directory. Faculty counts are directory headcounts; the named list may be a subset. h-index shown only for ORCID-backed or high-confidence OpenAlex matches. Data as of 2026-07-02.