21 faculty and 0 courses in Marketing at Virginia Polytechnic Institute.
- Abdul Al Jumaily, Instructor
- Boya Xu, Assistant Professor
- Brian Collins, Director of Sales Program; Professor of Practice
- Broderick Turner, Assistant Professor
Focuses on the intersection of marketing, technology, racism, and emotion. His academic research has been published twice in the Proceedings of the National Academy of Sciences and the Journal of Marketing. He and his fellow Trappers are pu
- Carolyn Kogan, Assistant Professor of Practice
- Chitvan Trivedi, Collegiate Associate Professor
- Dipankar Chakravarti, Eminent Scholar and Professor of Marketing
Consumer and Managerial Decision Making AI Applications in Marketing The Psychology of Consumption in Poverty Selected Publications Chakravarti, Dipankar, Andrew A. Mitchell and Richard Staelin (1979), "Judgment Based Marketing Decisio
- Donna Wertalik, Professor of Practice
Social Media, Data Analysis, Community Management, and Marketing and Real World Applications Publications 2017's Best Frequent Flyer Program 2017 Social Media and Building a Connected College 2017 Market Research Versus Brand Research
- Frank May, Associate Professor
Time, Intertemporal choice, and Self-control Publications May, Frank and Caglar Irmak ( equal authorship ) (2018), “The Effects of Rarity on Indulgent Consumption: Non-Impulsives Indulge When Low Frequency is Salient,” Journal of Consumer R
- Jian Ni, Professor
Data analytics, people analytics, social media, mobile platforms, pricing, (non-)monetary incentive design, and empirical industrial organization. He has taught previously at Johns Hopkins and has been a visiting faculty at Universi
- Mario Pandelaere, Associate Professor
Consumer judgment and decision making, and materialism and conspicuous consumption. His work has been published in top-tier academic journals, including Journal of Consumer Research, Journal of Marketing Research International Journ
- Mark Michalisin, Associate Professor of Practice
- Meng Zhu, Department Head; Professor
Causes and consequences of and solutions to inefficiency and welfare loss, health and medical decision-making, human-AI collaboration, and contextual influences on preference construction. Her research has been published in premier
- Monica Hillison, Assistant Professor of Practice
- Rajesh Bagchi, R.B. Pamplin Professor of Marketing, Associate Dean for Research
Pricing, Numerosity, Goals, and Loyalty Rewards Publications Books Monga, Ashwani and Rajesh Bagchi (2019), Becoming a Consumer Psychologist , New York, NY: Routledge. Selected Journal Articles Bagchi, Rajesh , Sung Ham, and Chuan He, “Stra
- Shane Wang, Professor
- Shilpa Rao, Assistant Professor of Practice
Substantive : Marketing strategy; inter-firm relationships; social media Specific topics : IPOs; firm attributes and valuation; distance in inter-firm settings; franchising; online product ratings and text Methodological : Econometrics; tex
- Shreyans Goenka, Assistant Professor
His research investigates Consumer Morality. He examines how moral beliefs shape consumption preferences and economic patterns. In doing so, his research produces implications for understanding how morality can help inform policy decisions
- Steve Matuszak, Assistant Professor of Practice
Although not a Research Professor, Steve pursues research concerning business education, which includes areas such as Communication Apprehension and other such obstacles to effective communication skill development and performance along wit
- Tom Reilly, Senior Instructor
- Yan Xu, Assistant Professor
Keywords: Platforms/two-sided Markets, Network, Teamwork, Consumer and Firm Learning, Time Use Methodologies: Structural Econometrics, Stochastic Block Models, Reinforcement Learning Publications and papers under review “Vulnerability to Na
Roster/catalog compiled from the college’s public directory. Faculty counts are directory headcounts; the named list may be a subset. h-index shown only for ORCID-backed or high-confidence OpenAlex matches. Data as of 2026-07-02.